var rterm = []; rterm['cms'] = "A program that we install on your website that allows you to modify your website content through an easy to use interface."; rterm['Embedded Photo Gallery'] = "A fully functional, updateable photo gallery that we place within the content of a page on your website."; rterm['Contact Form'] = "A contact form is an online questionnaire that website visitors fill out. These forms contain custom fields that you specify (such as Name, Email Address, Phone, etc.). After the user submits the form, their information is sent to you by email."; rterm['Fav-Icon'] = "A small icon that represents your company's website. It is displayed in a browser's address bar and also next to the website title within the browser's tab."; rterm['Google Analytics Tracking'] = "A service by Google that tracks visitors from referrers such as search engines and social networks, direct visits, and other referring websites."; rterm['Google WebMaster Tools'] = "A service by Google for webmasters that allows webmasters to check indexing status and optimize visibility of their websites in the google search results."; rterm['Hit Counter'] = "A small numerical counter that is usually placed at the bottom of a webpage and indicates the number of visitors, or hits, that particular webpage has received."; rterm['Keywords'] = "Specific words that we add to your website code that are used by search engines to list your website in their results when a user submits matching search criteria."; rterm['Logo Integration'] = "The act of importing your logo into the website so that it flows smoothly into the website's structure and design."; rterm['Self Updateable'] = "A website term that refers to an item that you can modify yourself using a user-friendly interface that we install."; rterm['SEO'] = "Strategies and tactics that we impliment to help to ensure that your website is accessible to all major search engines (ie Google, Yahoo, Bing, etc). Our techniques also improve the chances that your website will obtain a high-ranking placement in the search results. Essential, Professional, and Enhanced SEO services are avaialable."; rterm['Mini Sitemap'] = "An area at the bottom of the webpage that has numererous links to the most important areas of the website. This area can also contain social media links and contact information."; rterm['Full Sitemap'] = "A page with an organized listing of links to every page on your website. A 'full' sitemap page is expecially useful in Search Engine Optimization because search engines can use the links to discover all of the pages on your website, learn about them to generate keywords, and list them in search results."; rterm['Social Media Integration'] = "The act of adding social media icon links to your website so as to implement an effective, fast-loading method to expand your company's contact network and social reach. Your website visitors will be able to \"like\" you, \"follow\" you, and/or add you as a friend on their own social network pages thereby giving your company more exposure."; rterm['Template Structure Modification'] = "Adjustments to a website template where the design layout of the template is altered (ie. combining/splitting sections, moving button menus, replacing large graphics, etc.)"; rterm['Vectorizing'] = "Raster images formats (jpg, bmp, gif, etc.) lose quality and become pixelated when enlarged. Vectorizing is the art of converting a raster image to line art (vector) image format. Vector images can be scaled up or down while remaining crystal clear (losing no quality at all)."; rterm['Website Footer'] = "Small Section at the bottom of the webpage that contains relevant informaton about the business. (eg. Company Name, Contact Numbers, Email Link, and Copyright Information)"; rterm['Website Tweaks'] = "Minor adjustments that we make to your website such as text changes, adding new images, replacing existing images, removing images, and small graphics adjustments.";